East Side Banh Mi is a fast casual Banh Mi restaurant located in East Nashville, TN, run by industry vets and chefs Gracie Nguyen & Chad Newton. They came to Fresh Branding to help develop their brand identity, menu systems and interiors led by Jesse Goldstein. I lead design, illustration and copywriting.

Agency: Fresh Branding
Creative Direction: Jesse Goldstein
Lead Designer: Stephen Jones
Designer: Kaitlin Wright
Photos: Drew Maynard